WE HAVE BEEN
VALIDATING
our ideas, concept and business model
SURVEY
01
Which presentation skills would you most like to improve?
67 people surveyed with a 46:57 gender split from a wide range of industries
FOCUS GROUP
02
PROTOTYPING
ITERATIVE
lead to the ultimate design of Clickr
01
DIVERGENT THINKING
Thinking creatively about the problems we identified allowed us to land upon original and effective solutions.
To quickly visualise our ideas, we made rapid, low fidelity prototypes to experience them in a more tangible format.
RAPID MODELLING
02
FINAL DESIGN
This process lead us to our final design, featuring a professional and modern aesthetic.
03
MEET THE
EXPERTS
advising us on our journey to market
Terry is a research fellow at the Royal College of Music, focusing on the assessment and development of performance skills, experiential learning, and stress measurement and management.
As co-founder of Mitt Prosthesis, a start-up creating affordable prosthetic arms, Nathan has first hand experience of pitching in the entrepreneurial world.
Janet is an experienced, inspirational coach and consultant with over twenty years experience in both the corporate world and as a successful entrepreneur.
TERRY CLARK
NATHAN MACABUAG
JANET MURRAY
Edgar is the Associate Dean for Undergraduate Programmes and Education Quality at Imperial College Business School. Edgar’s research focusses on teamwork and leadership.
Sasha is a lecturer, coach and consultant on how to pitch and present well. His background in acting and directing influences his storytelling style.
Peter is Head of the Dyson School of Design Engineering at Imperial College London. With vast experience as an entrepreneur, Peter is more than familiar with pitching and public speaking.
DR EDGAR MEYER
SASHA DAMJANOVKSI
PROFESSOR PETER CHILDS
WE ARE SEMI-FINALISTS IN THE WE INNOVATE PROGRAMME, AN ACCELERATOR FOR FEMALE LEAD START UPS
WE HAVE BEEN
PITCHING
to investors, looking for backing
Anna at the WE Innovate Investor Breakfast
BUSINESS MODEL
We intend on implementing a business model with two major revenue streams:
B2B SALES
The Clickr business model centres around large business to business sales. We will sell our product in sizeable quantities to global and multinational corporations, putting one in every meeting room, presentation space and lecture theatre.
01
SUBSCRIPTION
Our second revenue stream lies in software. The base product package will include a range of standard features. However, further options can be unlocked by customers through a subscription based service.
02
MARKET SIZE
TAM
5M
530 K
53 K
SAm
SOM
ROUTE TO MARKET
CONFERENCES AND EXHIBITiONS
Firstly, Clickr will be rolled out to exhibitions and conferences, acting as an advert to every speaker and audience member there.
SOCIAL MEDIA
Next, Clickr will be promoted via social media, raising awareness and getting the message directly to the consumers.
CLIENT BASED SELLING
A client based selling technique will be used. Every business is different and will have unique requirements for us to tailor our sales techniques to.
OUR
FUTURE PLANS
to make it to market
